◈ Loyalty currency, valued clearly

Turn unused miles into real value.

A more considered way to understand and unlock the value in your airline miles, hotel points and rewards.

Value my balance →See how PHEX works

No obligation · Indicative estimates · Secure request process

What could your balance be worth?

Start with an indicative valuation in seconds.

Loyalty programme

Balance

Illustrative estimated range£1,125 – £1,375Based on £4.50–£5.50 per 1,000 Avios

Prototype calculation only. A formal offer requires review.

UK GBP-first experience

01 Secure request journey

◈ Clear indicative values

→ Payment options to confirm

A considered process

Clear steps. Human review. No pressure.

PHEX is designed to make a potentially complex transaction feel simple, transparent and carefully handled.

⌁01

Choose your programme

Tell us which loyalty currency you hold and the balance you want to value.

£02

See an estimate

Get an indicative range based on the selected programme and balance.

✓03

Request your offer

Share a few details so a PHEX specialist can review your request.

↗04

Choose what’s next

Review the offer at your pace. Payment and verification arrangements are confirmed before proceeding.

PHEX Exchange

Explore indicative programme values.

Use the exchange as a starting point, not a promise. Market conditions and eligibility can affect a final offer.

ProgrammeIndicative / 1kDemand

British Airways Avios£4.50–£5.50Active

Virgin Atlantic£4.00–£5.00Active

Emirates Skywards£3.50–£4.50Review

Marriott Bonvoy£3.00–£4.00Review

◉ Live prototype data

Your programme has its own story.

Eligibility, account history and current demand all matter. Start with a balance valuation, then request a reviewed offer.

Browse programmes →

Supported programmes

Designed around the loyalty currencies people actually hold.

Start with Avios, then explore a growing set of airline, hotel and rewards programmes.

Why PHEX

The calm, clear alternative to a generic quote form.

✓

Value before commitment

Understand an indicative range before you decide whether to request an offer.

✓

Designed for trust

Clear language, review-led journeys and no unsubstantiated claims.

✓

UK-first, not UK-only

GBP-led interface today, with the structure to support wider markets tomorrow.

Why PHEX →

Resources

Questions deserve straight answers.

Explore the basics of value, programme eligibility and the PHEX request process.

Visit resources →

Your balance, made clearer

Ready to see what your loyalty currency could be worth?

Start with a no-obligation indicative estimate. If it feels right, request a reviewed offer.

Start a valuation →

Sell miles

Start with an informed estimate.

Choose a programme, enter your balance, and get a clear indicative range before you request an offer.

Value your loyalty balance

This quick estimate is illustrative. The reviewed offer, if available, will reflect eligibility and current conditions.

Programme

Balance

Estimated cash value£1,125 – £1,375£4.50–£5.50 per 1,000 Avios · illustrative

How it works

A well-guided journey from balance to decision.

PHEX is a broker-led prototype. The exact operational process, eligibility and payment terms would be finalised before launch.

01 / VALUE

Tell us your balance

Select a programme and receive an illustrative valuation range.

02 / REQUEST

Ask for a reviewed offer

Submit contact details and the balance you would like considered.

03 / REVIEW

We assess eligibility

A PHEX specialist reviews programme, account and current market factors.

04 / DECIDE

Consider the offer

Any final offer, verification steps and payment arrangements are confirmed in writing.

Built around informed consent

There is no “instant cash” promise in this prototype. Your loyalty programme’s rules, your account status and the terms of a proposed transaction all matter. The PHEX experience is designed to make the process clear enough to evaluate, rather than simply pushing for a submission.

Payment options

UK bank transfer, PayPal, Wise and Revolut are shown as potential payment methods for the concept. Availability and timing should be confirmed as part of the final service design.

Programmes

One exchange, many loyalty currencies.

Programme pages help people understand the first-order questions before they request a tailored offer.

Find a programme

British Airways Avios

Understand the indicative value of your Avios.

Begin with an estimate, then request a reviewed offer if you would like PHEX to consider your balance.

Programme guide

Avios, valued with context.

Avios are a familiar loyalty currency in the UK. Their potential value depends on your balance, account circumstances, demand and any applicable programme terms. PHEX uses a transparent indicative-range model in this prototype, so you can decide whether a detailed request is worth your time.

What happens next?

Submit a balance valuation first. If you choose to request an offer, we ask for a small amount of information to begin a human review. An estimate does not guarantee eligibility or a final offer.

Helpful reading

Explore “How we calculate indicative values”, “What happens after you request an offer”, and “Your programme terms and account security” in the resources area.

Why PHEX

Precision around every decision.

PHEX is a future-facing loyalty-currency brand — more valuation authority than generic broker website.

Designed to earn confidence.

Trust cannot be borrowed from competitor metrics. Until PHEX has independently verifiable operating data, this site uses no invented transaction totals, reviews or payment-time claims.

What the direction prioritises

Clarity: indicative values are labelled as illustrative.
Control: people can assess an estimate before submitting details.
Care: verified steps and payment arrangements are not implied until established.
Scalability: UK-native language and GBP today; adaptable systems for broader markets tomorrow.

Value my balance →

Resources & FAQs

Make a better call with a little more context.

Plain-English guidance for selling, valuing and understanding loyalty currency.

Helpful resources

The PHEX knowledge base.

Content is represented as prototype copy and should be legally and operationally reviewed before publishing.

Help & contact

Talk to a real person when you need to.

Send a general question or contact the PHEX team about a submitted valuation request.

Contact

How can we help?

For a launch-ready service, this form should be connected to your CRM or support inbox. Until then, it stores nothing and provides a clear confirmation state.

Legal & trust

Clear terms belong alongside clear values.

These are publishing placeholders, not legal advice or final terms.

Important information

Programme rates and resulting valuations shown by this website are illustrative examples only. They are not a promise, offer or contract. A final offer, if available, must be issued after review and subject to applicable terms.

Privacy and data

Before collecting real personal data, publish a jurisdiction-appropriate privacy notice, cookie policy, retention schedule and lawful basis for processing. Connect quote and help forms to encrypted, access-controlled systems.

Programme names

Airline, hotel and card programme names are used for identification only. PHEX does not claim affiliation, endorsement or sponsorship by the named programmes.

Business integration checklist

Replace placeholder rates with approved data; connect the offer flow to a verified backend and CRM; add identity, fraud and compliance checks; configure payment providers; add analytics consent; and obtain legal and regulatory review before transacting.